sureWin officially joins the Rossoneri family as the Official Regional Online Casino Partner in Asia.
AC Milan is proud to announce a new partnership with sureWin, one of the most highly regarded online casino platforms in Asia, officially becoming the Rossoneri's Official Regional Online Casino Partner in the region.
This collaboration marks an important step in the Club's global development strategy, further strengthening its ties with Asia - home to millions of passionate Rossoneri fans. Building on the success of the 2025 pre-season tour in Singapore and Hong Kong, where the men's first team met local fans in person, this partnership will create new opportunities for fan engagement across the region.
Through this alliance, both brands reaffirm their shared commitment to excellence, passion, and cultural exchange between Europe and Asia. The partnership will feature exclusive activities, fan-oriented initiatives, and creative collaborative content aimed at strengthening the Club's connection with the Asian community while giving fans the chance to experience the true Rossoneri spirit.
Recognized as one of the most trusted and innovative online casino platforms in the region, sureWin has built a strong reputation under the leadership and vision of its founder, William Anderson. His unwavering commitment to growth and innovation has turned the company into an industry model and a respected brand throughout Asia.
Maikel Oettle, Chief Commercial Officer of AC Milan, shared:
"We are thrilled to welcome sureWin into the Rossoneri family. This partnership marks an important chapter in our journey to deepen engagement with fans in Asia - fans we had the pleasure to meet during our recent pre-season tour. Partnering with sureWin allows us to strengthen this bond and create memorable experiences that celebrate the unifying power of football."
William Anderson, Founder of sureWin, shared:
"Becoming part of AC Milan's global journey is a tremendous honor for sureWin. The Club's values of excellence and ambition deeply resonate with us, and together, we look forward to building a meaningful connection with Rossoneri fans across Asia. This partnership is not only a significant milestone for our company but also a celebration of our shared vision to inspire and connect communities through innovation, entertainment, and responsibility."
About sureWin
sureWin is one of the most trusted and innovative online entertainment platforms in Asia, proudly verified with the blue badge on both Facebook and YouTube - the only platform in the region to achieve this distinction. With a 4.1 rating on Trustpilot and over 1,000 positive user reviews, sureWin has become a leading destination for fair, fast, and enjoyable online gaming experiences.
As AC Milan's Official Regional Online Casino Partner, sureWin is also the main sponsor of Alan Walker's Asia Tour, the recipient of the prestigious HWT Brand Award in Malaysia, and a nominee for the Best Online Casino Platform at SiGMA 2025.
With a strong presence in Malaysia, Vietnam, Singapore, and Cambodia, sureWin continues to lead the industry by combining advanced technology, strategic brand partnerships, engaging entertainment content, and a deep commitment to trust and social responsibility - setting a new global standard for the online entertainment industry.
